Key Agenda Topics:

  1. The Future of the Channel: The Ultimate Vendor Power Panel
  2. Cloud Computing and Managed Services: Analyzing the rising demand for cloud solutions and managed services in the Middle East, and how channel partners can capitalize on this trend.
  3. Localized Strategies for Global Tech Trends: Highlight how channel partners can tailor global technology trends to suit the unique cultural, regulatory, and business contexts of the Middle East, fostering innovation and market growth.
  4. Channel Partner Empowerment: Training and Skill Development: Discuss the importance of continuous learning and skill development for channel partners to stay ahead in the dynamic ICT landscape and deliver high-value services.


05:00 PM to 06:00 PM


06:00 PM - 06:15 PM

Opening Keynote

Dharmendra Sawlani-President and Board Member, Dubai Computer Group

6:15 PM - 6:30 PM

Trixie LohMirmand-Executive Vice President Dubai World Trade Centre

6:30 PM - 6:45 PM

Awards Ceremony

Lifetime Achievement

06: 45 PM - 7:15 PM

Panel Discussion 1 Topic: The Channel Power Panel

Moderator: Dharmendra Sawlani- President and Board Member., Dubai Computer Group

*M Mobasseri-CEO & Group Board Member-EMT
*Hesham Tantawi-Vice President MENA-Asbis Middle East
*Anand Choudha-Serial Entrepreneur

07:15 PM - 7:30 PM

Smart Work Space

Mohammad Azeem, Logitech

07: 30 PM - 8:00 PM

Sustainable ICT: Green Technologies and Practices

Tim Davies Country Manager - Middle East Region CONTEXT

8:00 PM - 8:30 PM

Panel Discussion 2 Topic: Building Resilience and Revenue Through Innovation

Moderator: Venkatesh Mahadevan-Founding Board Member-I am CAAS

*Mario Veljovic-General Manager-VAD Technologies
*Murthy Sadasivan-Regional Sales Director-Securenet FZC
*Ilyas Mohammed-Chief Operating Officer-AMIVIZ

8:30 PM - 9:00 PM

Awards Ceremony

9:00 PM Onwards